Congratulations! You’ve successfully built your business from the ground up. For the most part, things are running smoothly: your employees largely show up on time, your customers are happy and your IT functions well.
Suddenly, an emergency strikes: you find out that a disgruntled employee sabotages your equipment. (Sadly, this happens more frequently than we’d like to think.) Your customers hear about it, and the phones start ringing off the hook; they want to know if their data is okay. If you can’t tell them yes, your reputation will suffer, and you could lose more than just your data: you could even lose your business.
Luckily, you put a Disaster Recovery plan in place and have a quality back-up of all your content. Your customers are reassured and your business continues to run well in spite of the damage. Moreover, your reputation remains intact.
Nobody expects an emergency to happen, which is why you should start thinking about planning for the unexpected now. It’s hard to put a price tag on losing your customer’s trust, but losing that trust could cost you everything. Don’t wait until it’s too late; create a Disaster Recovery plan now.